Crunch implemented cutting-edge 3D technologies, AI-powered crowd simulations, and animation tools for a leading advertising platform, significantly improving design workflows and boosting productivity.
KEY INSIGHTS
AI-Driven Automation for Creative Processes
We integrated advanced 3D technologies and AI features to streamline creative workflows, reducing time-to-market and creative costs.
Enhanced Platform Functionality with Animation Tools
By developing robust back-end systems and advanced animation tools, we significantly improved the platform’s functionality for seamless ad creation.
About the client
Our client is a leading provider of high-performing creative solutions, content localization, and variation tools for performance marketers. Their platform helps marketing teams increase productivity, reduce creative costs, and accelerate time-to-market by leveraging powerful technologies.
Challenge
To stay competitive and offer cutting-edge services, the client sought to integrate advanced 3D technologies into their advertising platform. They needed a highly skilled team capable of developing tools that would enable designers to create high-quality 3D visuals with automation, using both in-house and third-party digital assets. They also required expertise in AI, animation tools, and efficient back-end development.
Project Overview
Crunch was brought on board to develop and enhance several features for the client’s advertising platform. Our team worked closely with the client to accomplish the following objectives:
Back-End Implementations
We handled multiple back-end development tasks to support new product features, ensuring smooth integration with existing infrastructure and improving overall performance.
Execution of Product Development Plans
Our team played a pivotal role in making decisions about the technologies to be used and contributed to the creation of timelines, ensuring that all milestones were met on time and to specification.
AI for Crowd Simulation
We created and implemented AI algorithms capable of simulating crowds in visual scenes. This feature enhanced the platform’s ability to generate realistic, dynamic crowds for advertisements, adding to the visual appeal and engagement of creative assets.
Animation Tool Creation
Our team developed a tool that allowed for the creation of animation layers and seamless blending of animations, providing designers with the flexibility to create complex animations with ease and efficiency.
Results
Crunch successfully assembled a skilled team that was able to meet the client’s needs for 3D technology integration. The client now benefits from enhanced creative capabilities, faster production timelines, and a more powerful advertising platform.
Crunch impressed us with their technical excellence and the sheer ‘meeting of minds and cultures’ and open, honest exchanges. This was not a decision we took lightly, and 5 months into the engagement we continue to be really impressed with how Crunch approach the collaboration, and we’re delighted with the calibre of the team we have working with us.
Gary
Managing Director at a UK Software Development company
Crunch impressed me with is the quality of developers. It is simply much better than in any other company we’ve tried working with.
Klaus
CEO at YouWe
We are impressed with their performance, how they are engaged with product development, and how they care about the product.
Sebastian
Co-Founder & CTO at Accountflow
It’s been a very enjoyable experience. All has been fantastic about communicating, and working.
Marta
Consultant at GIA Networks
Our partnership with Crunch has been an invaluable resource as we’ve scaled.
Ryan
CTO at WorkDove
What I found in Crunch was the technical competency, ability to think outside the box, and very good English.
Garrett
COO at Tabulate
They have a large impact on the whole architecture we ended up with. Overall, I’ve been pleased and impressed with everything Crunch did for us.
Kenneth
CTO at Zuar
Working with Crunch was easy. They were patient with us as we worked through the contract questions and patient again as we were getting our billing set up. The design work was elegant and the developer delivered the app we had contracted for on time and good quality.
Scott
VP of Software Engineering at Analytic Index
The team at Crunch was very nice to work with. They worked diligently and were very professional. When questions or technical problems arose, they answered them quickly and were always ready and kind about helping us.
Miia
Business Management at Conmark Systems
Crunch developer helped us deliver an important feature for our project much faster than expected.
Rosario
VP of Engineering at Profitap
Crunch facilitated a seamless, collaborative effort throughout the project. The team maintained open lines of communication, kept detailed records of task assignments, and adhered to project timelines. Their expertise regarding both design and development sets the company apart.
Sisun
CEO at Chintech
Crunch provides ongoing development support that meets project requirements as needed. Despite their offshore location, they are easy to work with and accessible through communication channels
Bob
CTO at Timegen
The best vendor we could possibly find. Crunch blends practical development with innovative design principals. Internal and external feedback to app development has been positive. They complete project milestones by the planned schedule and deliver within budget. The team’s responsive and willing to engage in productive dialogue.
Jeff
CEO at USA Software Company
Crunch exceeded my expectations. I appreciated the developers’ resourcefulness in the face of constraints and complex requirements. The company able to deliver and complete the project successfully.
Kate
Product manager at Mezonin
The project has gone smoothly so far. Crunch has an exceptional work ethic. Consequentially, they’ve been able to tackle every challenge that comes their way. They manage day-to-day work on their own well but also communicate with us regularly to make sure we’re on the same page.
Andrew
CMO at Qinetics
The app Crunch worked on is clean, streamlined, and functions as intended. Crunch goes above and beyond to ensure that both teams are in tune. The passionate team crafts an enjoyable experience through their positive demeanor and effective project management skills. The team was very friendly, and working with them was a pleasure.
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