Optimizing customer in-store experience and operational efficiency
We enhanced an AI-powered SaaS analytics platform for retail, optimizing store layouts, improving conversion rates, and preventing losses through real-time data insights.
KEY INSIGHTS
AI-Powered Retail Optimization
Leveraging AI-driven analytics to enhance store layouts, marketing effectiveness, and operational efficiency
Real-Time Data for Smarter Decisions
Providing businesses with real-time insights to refine merchandising strategies and minimize revenue losses
About the client
Our client provides AI-powered analytics software that enhances store productivity and improves the in-store shopping experience. Their solution optimizes store layouts, monitors conversion rates, prevents losses, evaluates marketing performance, and tracks staff efficiency. To ensure continuous improvement, they needed a reliable tech partner to maintain and enhance their platform’s capabilities.
Challenge
The client faced several challenges in refining their analytics software. They needed a system that could seamlessly process large amounts of in-store video data, generate actionable insights in real-time, and integrate smoothly with existing retail systems. Additionally, they sought to improve loss prevention and marketing effectiveness while ensuring high security and accuracy in data processing.
Project Overview
To address these needs, our team of 6 developers enhanced the platform’s core functionality and developed the following tools:
Marketing tool
Analyzes shopping habits to launch targeted marketing campaigns and measure KPIs (revenue, store traffic, and conversion rates more).
Retail management tool
Optimizes product placements, monitors store traffic, and tracks conversion rates across different store sections for better merchandising decisions.
Merchandising tool
Evaluates the impact of various product placements and store layouts, helping businesses improve design strategies based on customer behavior.
Operations tool
Reduces operational costs while maintaining service quality by evaluating staff performance and optimizing workflows.
Loss prevention tool
Detects fraudulent transactions and ensures compliance through real-time alerts and surveillance footage analysis.
The enhanced solution integrates seamlessly with existing retail systems, transforming surveillance footage into valuable insights on store performance, customer demographics, and key business metrics.
Results
Through our collaboration, the client’s solution continues to empower global retailers with cutting-edge tools for digitizing and transforming their businesses. The platform now enables businesses to make data-driven decisions, improve efficiency, and enhance customer experiences at scale.
Crunch impressed us with their technical excellence and the sheer ‘meeting of minds and cultures’ and open, honest exchanges. This was not a decision we took lightly, and 5 months into the engagement we continue to be really impressed with how Crunch approach the collaboration, and we’re delighted with the calibre of the team we have working with us.
Gary
Managing Director at a UK Software Development company
Crunch impressed me with is the quality of developers. It is simply much better than in any other company we’ve tried working with.
Klaus
CEO at YouWe
We are impressed with their performance, how they are engaged with product development, and how they care about the product.
Sebastian
Co-Founder & CTO at Accountflow
It’s been a very enjoyable experience. All has been fantastic about communicating, and working.
Marta
Consultant at GIA Networks
Our partnership with Crunch has been an invaluable resource as we’ve scaled.
Ryan
CTO at WorkDove
What I found in Crunch was the technical competency, ability to think outside the box, and very good English.
Garrett
COO at Tabulate
They have a large impact on the whole architecture we ended up with. Overall, I’ve been pleased and impressed with everything Crunch did for us.
Kenneth
CTO at Zuar
Working with Crunch was easy. They were patient with us as we worked through the contract questions and patient again as we were getting our billing set up. The design work was elegant and the developer delivered the app we had contracted for on time and good quality.
Scott
VP of Software Engineering at Analytic Index
The team at Crunch was very nice to work with. They worked diligently and were very professional. When questions or technical problems arose, they answered them quickly and were always ready and kind about helping us.
Miia
Business Management at Conmark Systems
Crunch developer helped us deliver an important feature for our project much faster than expected.
Rosario
VP of Engineering at Profitap
Crunch facilitated a seamless, collaborative effort throughout the project. The team maintained open lines of communication, kept detailed records of task assignments, and adhered to project timelines. Their expertise regarding both design and development sets the company apart.
Sisun
CEO at Chintech
Crunch provides ongoing development support that meets project requirements as needed. Despite their offshore location, they are easy to work with and accessible through communication channels
Bob
CTO at Timegen
The best vendor we could possibly find. Crunch blends practical development with innovative design principals. Internal and external feedback to app development has been positive. They complete project milestones by the planned schedule and deliver within budget. The team’s responsive and willing to engage in productive dialogue.
Jeff
CEO at USA Software Company
Crunch exceeded my expectations. I appreciated the developers’ resourcefulness in the face of constraints and complex requirements. The company able to deliver and complete the project successfully.
Kate
Product manager at Mezonin
The project has gone smoothly so far. Crunch has an exceptional work ethic. Consequentially, they’ve been able to tackle every challenge that comes their way. They manage day-to-day work on their own well but also communicate with us regularly to make sure we’re on the same page.
Andrew
CMO at Qinetics
The app Crunch worked on is clean, streamlined, and functions as intended. Crunch goes above and beyond to ensure that both teams are in tune. The passionate team crafts an enjoyable experience through their positive demeanor and effective project management skills. The team was very friendly, and working with them was a pleasure.
By refactoring the architecture, implementing AI-driven data preprocessing and visualization, and streamlining deployment with DevOps, we delivered a scalable, cost-effective solution.
The story of our client who've already adopted AI to redefine medical science and look for better ways to discover, test, and accelerate potential drugs.
AI
Have a question? Let’s get in touch!
By submitting completed “Contact Us” form, your personal data will be processed by Crunch & its subsidiary entities worldwide. Please read our Privacy Notice for more information. If you have any questions regarding your rights or would subsequently decide to withdraw your consent, please send your request to us.
Contact our consultant
Uliana
Business Relationship Manager
Book a quick intro meeting with our consultant to discuss your ideas or project-related questions.
By submitting completed “Contact Us” form, your personal data will be processed by Crunch & its subsidiary entities worldwide. Please read our Privacy Notice for more information. If you have any questions regarding your rights or would subsequently decide to withdraw your consent, please send your request to us.
By submitting completed “Vacancy” form, your personal data will be processed by Crunch & its subsidiary entities worldwide. Please read our Privacy Notice for more information. If you have any questions regarding your rights or would subsequently decide to withdraw your consent, please send your request to us.
We and our partners use technology such as cookies on our site to personalize content and ads, provide social media features, and analyze our traffic. Click “Accept” to consent to the use of this technology across the web.
Decline
Thank you for reaching out!
We have received your information and will contact you shortly.