Optimizing customer in-store experience and operational efficiency

About

The main goal of the Customer was to maintain and enhance their existing analytics software that uses AI and computer vision to optimize store productivity and improve shoppers’ experience.

Their solution consists of tools for optimizing the store layout and merchandising, monitoring the conversion rates per store sections, preventing losses, evaluating marketing performance, and monitoring staff.

Project Overview

Crunch team consisting of 6 developers has contributed to the development of the following tools:

Marketing tool

that analyzes the shopping habits for launching target marketing campaigns and measuring different KPIs (revenue, store traffic, conversion rate, and more).

Retail management tool

that optimizes in-store experience through rearranging product placements and monitors the traffic and conversion rates per store or product sections.

Merchandising tool

that checks the impact of various product placements, evaluates reactions to different designs, and improves the store layouts.

Operations tool

that optimizes operational costs while maintaining the quality of service and evaluates staff performance.

Loss prevention tool

that detects fraudulent transactions and ensures retail compliance through alerts and surveillance footage.

The solution can be easily integrated into the existing clients’ systems and helps transform in-store video feeds from the surveillance cameras into useful store indicators. The clients can also get a snapshot of their stores’ performance with all the needed metrics, such as stores or sections performance, shoppers’ demographics, conversion rate, and more.

Results

As an outcome of our cooperation with the Customer, the solution continues to empower retailers around the world to digitize and transform their business through innovative and highly effective tools

PROJECT INFO

Industry

Retail

Location

Germany

Team Size

4 engineers

Team Location

Cyprus

Technologies

JavaScript, Bootstrap, HTML5

Database

Oracle

Web Server

S3, EC2, CloudFront

DevOps

Google Compute Engine, Bugsnag, Heroku

Other technologies

jQuery, ELB, DigiCert, Drift

Duration

Ongoing

Clients’ words

Crunch impressed me with is the quality of developers. It is simply much better than in any other company we’ve tried working with.

Klaus
CEO at YouWe

We are impressed with their performance, how they are engaged with product development, and how they care about the product.

Sebastian
Co-Founder & CTO at Accountflow

It’s been a very enjoyable experience. All has been fantastic about communicating, and working.

Marta
Consultant at GIA Networks

Our partnership with Crunch has been an invaluable resource as we’ve scaled.

Ryan
CTO at WorkDove

What I found in Crunch was the technical competency, ability to think outside the box, and very good English.

Garrett
COO at Tabulate

They have a large impact on the whole architecture we ended up with. Overall, I’ve been pleased and impressed with everything Crunch did for us.

Kenneth
CTO at Zuar

Working with Crunch was easy. They were patient with us as we worked through the contract questions and patient again as we were getting our billing set up. The design work was elegant and the developer delivered the app we had contracted for on time and good quality.

Scott
VP of Software Engineering at Analytic Index

The team at Crunch was very nice to work with. They worked diligently and were very professional. When questions or technical problems arose, they answered them quickly and were always ready and kind about helping us.

Miia
Business Management at Conmark Systems

Crunch developer helped us deliver an important feature for our project much faster than expected.

Rosario
VP of Engineering at Profitap

Crunch facilitated a seamless, collaborative effort throughout the project. The team maintained open lines of communication, kept detailed records of task assignments, and adhered to project timelines. Their expertise regarding both design and development sets the company apart.

Sisun
CEO at Chintech

Crunch provides ongoing development support that meets project requirements as needed. Despite their offshore location, they are easy to work with and accessible through communication channels

Bob
CTO at Timegen

The best vendor we could possibly find. Crunch blends practical development with innovative design principals. Internal and external feedback to app development has been positive. They complete project milestones by the planned schedule and deliver within budget. The team’s responsive and willing to engage in productive dialogue.

Jeff
CEO at USA Software Company

Crunch exceeded my expectations. I appreciated the developers’ resourcefulness in the face of constraints and complex requirements. The company able to deliver and complete the project successfully.

Kate
Product manager at Mezonin

The project has gone smoothly so far. Crunch has an exceptional work ethic. Consequentially, they’ve been able to tackle every challenge that comes their way. They manage day-to-day work on their own well but also communicate with us regularly to make sure we’re on the same page.

Andrew
CMO at Qinetics

The app Crunch worked on is clean, streamlined, and functions as intended. Crunch goes above and beyond to ensure that both teams are in tune. The passionate team crafts an enjoyable experience through their positive demeanor and effective project management skills. The team was very friendly, and working with them was a pleasure.

Ian
CEO at Biomicc

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