We enhanced an AI-powered SaaS analytics platform for retail, optimizing store layouts, improving conversion rates, and preventing losses through real-time data insights.
Leveraging AI-driven analytics to enhance store layouts, marketing effectiveness, and operational efficiency
Providing businesses with real-time insights to refine merchandising strategies and minimize revenue losses
Our client provides AI-powered analytics software that enhances store productivity and improves the in-store shopping experience. Their solution optimizes store layouts, monitors conversion rates, prevents losses, evaluates marketing performance, and tracks staff efficiency. To ensure continuous improvement, they needed a reliable tech partner to maintain and enhance their platform’s capabilities.
The client faced several challenges in refining their analytics software. They needed a system that could seamlessly process large amounts of in-store video data, generate actionable insights in real-time, and integrate smoothly with existing retail systems. Additionally, they sought to improve loss prevention and marketing effectiveness while ensuring high security and accuracy in data processing.
To address these needs, our team of 6 developers enhanced the platform’s core functionality and developed the following tools:
Analyzes shopping habits to launch targeted marketing campaigns and measure KPIs (revenue, store traffic, and conversion rates more).
Optimizes product placements, monitors store traffic, and tracks conversion rates across different store sections for better merchandising decisions.
Evaluates the impact of various product placements and store layouts, helping businesses improve design strategies based on customer behavior.
Reduces operational costs while maintaining service quality by evaluating staff performance and optimizing workflows.
Detects fraudulent transactions and ensures compliance through real-time alerts and surveillance footage analysis.
The enhanced solution integrates seamlessly with existing retail systems, transforming surveillance footage into valuable insights on store performance, customer demographics, and key business metrics.
Through our collaboration, the client’s solution continues to empower global retailers with cutting-edge tools for digitizing and transforming their businesses. The platform now enables businesses to make data-driven decisions, improve efficiency, and enhance customer experiences at scale.
Retail
Germany
4 engineers
Cyprus
JavaScript, Bootstrap, HTML5
Oracle
S3, EC2, CloudFront
Google Compute Engine, Bugsnag, Heroku
jQuery, ELB, DigiCert, Drift
Ongoing
Crunch impressed us with their technical excellence and the sheer ‘meeting of minds and cultures’ and open, honest exchanges. This was not a decision we took lightly, and 5 months into the engagement we continue to be really impressed with how Crunch approach the collaboration, and we’re delighted with the calibre of the team we have working with us.
Crunch impressed me with is the quality of developers. It is simply much better than in any other company we’ve tried working with.
We are impressed with their performance, how they are engaged with product development, and how they care about the product.
It’s been a very enjoyable experience. All has been fantastic about communicating, and working.
Our partnership with Crunch has been an invaluable resource as we’ve scaled.
What I found in Crunch was the technical competency, ability to think outside the box, and very good English.
They have a large impact on the whole architecture we ended up with. Overall, I’ve been pleased and impressed with everything Crunch did for us.
Working with Crunch was easy. They were patient with us as we worked through the contract questions and patient again as we were getting our billing set up. The design work was elegant and the developer delivered the app we had contracted for on time and good quality.
The team at Crunch was very nice to work with. They worked diligently and were very professional. When questions or technical problems arose, they answered them quickly and were always ready and kind about helping us.
Crunch developer helped us deliver an important feature for our project much faster than expected.
Crunch facilitated a seamless, collaborative effort throughout the project. The team maintained open lines of communication, kept detailed records of task assignments, and adhered to project timelines. Their expertise regarding both design and development sets the company apart.
Crunch provides ongoing development support that meets project requirements as needed. Despite their offshore location, they are easy to work with and accessible through communication channels
The best vendor we could possibly find. Crunch blends practical development with innovative design principals. Internal and external feedback to app development has been positive. They complete project milestones by the planned schedule and deliver within budget. The team’s responsive and willing to engage in productive dialogue.
Crunch exceeded my expectations. I appreciated the developers’ resourcefulness in the face of constraints and complex requirements. The company able to deliver and complete the project successfully.
The project has gone smoothly so far. Crunch has an exceptional work ethic. Consequentially, they’ve been able to tackle every challenge that comes their way. They manage day-to-day work on their own well but also communicate with us regularly to make sure we’re on the same page.
The app Crunch worked on is clean, streamlined, and functions as intended. Crunch goes above and beyond to ensure that both teams are in tune. The passionate team crafts an enjoyable experience through their positive demeanor and effective project management skills. The team was very friendly, and working with them was a pleasure.
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